Helping you engage employees in their benefits
Managing benefits communications and ensuring employees understand their health plan can be challenging. That’s why we’re excited to share the B’link employee communications center—a free resource for all Premera employer groups. B’link makes it easier than ever for you to engage your employees in their benefits.
On the B’link website, you have instant, no-cost access to professionally designed materials. This will save you time and effort while improving how your employees connect with their health benefits. Whether you need to promote open enrollment, help new hires get started, or provide year-round benefits education, the B’link employee communications center has what you’re looking for—all in one convenient place.
Find What You Need—Fast!
B’link features a powerful search and filter tool, making it quick and easy to locate exactly what you’re looking for, whether it’s welcome materials, videos, or Spanish-translated flyers. Just search by topic and filter by format to find the right resource in seconds.
What You’ll Find on B’link
Customizable Communication Timelines
Plan your employee benefits messaging with ease using our interactive communications calendar. Simply select your plan start month to generate a year-long communication campaign with recommended topics to share with employees each month. This ensures your employee benefits messaging includes timely, relevant benefits education all year round—without any of the guesswork.
A Wide Variety of Employee-Facing Materials
Easily educate employees with a mix of ready-to-use employee communications materials in multiple formats, including:
- Flyers and emails – Pre-made materials for key benefits topics.
- Content-3-Ways – Copy-and-paste messaging in three different lengths (short, medium, long) for texts, intranet posts, or blogs.
- Video content – Engaging videos that explain plan benefits in simple terms.
- Pomo packages – Bundled content to support benefits campaigns.
- Spanish-translated materials – Select materials available in Spanish for broader accessibility.
Targeted Resources for Key Moments
Find communication materials tailored to specific employee needs, including Open enrollment materials that help employees make informed choices about their benefit selections and Welcome materials that support new hires in understanding their health plan from day one.
Quick Access to Employer Tools
Beyond employee communications, the site also connects you to essential Employer Resources, such as:
- Employer News and updates – Stay informed with the latest insights from your Premera health plan.
- Immunization clinic setup – Conveniently schedule workplace flu shot or COVID-19 vaccinations.
- Billing and eligibility management – Easily connect to where you can go to pay your bill and manage employee eligibility.
- Plan benefit booklets and reports – Access important plan documents and reporting (when applicable to your plan).
Stay Updated on New Resources
We’re always adding new content to help you support your employee population. Be the first to know when new materials or updates are available by reading your monthly employer e-newsletter, delivered straight to your inbox. Each issue highlights new and refreshed communications, so you’ll never miss an opportunity to keep employees informed about their benefits.
Why Use the B’link Employee Communications Center?
- Completely free benefit for Premera employers – No added costs or extra fees.
- Saves you time – No more creating materials from scratch or searching endlessly for health plan basics.
- Simplifies benefits communication – Ready-made content makes it easy for you to inform your employees.
- Boosts employee engagement – Help employees understand and use their benefits effectively.
- Easy to navigate – The search-and-filter feature helps you quickly find exactly what you need.
Visit B’link today to explore all the resources the employee communications center has to offer and start simplifying your health plan benefits communication.